Treat your employees exactly as you want them to treat your very best customers.

“Always treat your employees exactly as you want them to treat your very best customers.”

“You can buy a person’s hand, but you can’t buy her heart.” Her heart is the epicenter of enthusiasm and loyalty.
“You can buy his back, but you can’t buy his brain.” His brain is that safe place where he keeps his creativity, ingenuity and resourcefulness.

Great leaders treat their employees as volunteers, just as you treat customers as volunteers. Why? Because that’s what they are and what they do.
They are paid to give you their backs and hands. They volunteer their best parts, THEIR HEARTS AND MINDS.

You would probably not have any problem telling an employee to “Shape up or ship out!”

What if your best customer came to you with a stinky attitude, complaining about something?
Would you tell them the same?